Austrian Association for Trechnless Technologies
Representation of interests for innovative technologies in underground engineering
Main emphasis of _assist communications:
- Repositioning of the Austrian Association for Trenchless Technologies AATT in 2001
- Increase of the number of members from 3 to approx. 50 (=85% market coverage regarding to suppliers and users)
- Conception of an integrated communication concepts since 2001
- Planning and realization of all communication, marketing and advertising measures
- Institutionalizing of the annual symposium “Trenchless” turning it to an important specialist event in the German-speaking Europe
Short description:
- Representation of interests of the underground engineering
- Approx. 50 members in the fields infrastructure, energy supply, construction and component supplying industries
- Rebranding of the brand
- Lobbying
- B2B-Marketing and Media Planning (advertisement, flyer, supplements, lottery etc.)
- Media work / cooperation at a national and regional level
- Excursions of journalists
- Conception and content management of the website including a monthly newsletter
- Management of the annual symposium (including exhibition, productions etc.)
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